Last year we introduced a new method of evaluating the four sub-categories that recognise the consultancy of the year.
These sub-categories PR Consultancy of the year Small (10 cr and below), Mid-Size (above 10 cr and below 20 Cr ), Large (above 21 cr and below 50 cr) & Giant (above 50 cr ) will be judged by a Special Jury that will be divided into two groups.
Each group will have maximum of eight jury members – leaders from different consultancies and one member from the existing Jury of corporate communicators. We will eliminate the conflict of interest.
To ensure fair play, the group of four leaders of large and giant consultancies will help choose the small and mid-size firms and the other group from small and mid-size firms will help in choosing the large and giant consultancies.
FULCRUM AWARDS – 2020
Jury for Small and Mid-size Consultancies
Deepshikha Dharmaraj: CEO – Genesis BCW
Dilip Cherian: Consulting Partner – Perfect Relations
Nikhil Khanna: Executive Chairman – Avian WE
NS Rajan: Global Partner And Managing Director – Ketchum Sampark
Valerie Pinto: CEO – Weber Shandwick
Jury for Large and Giant Consultancies
Atul Ahluwalia: Founding Partner – First Partners
Nandita Lakshmanan: CEO – The PRactice
Madhu Chhibber: CEO – Madison PR
Xavier Prabhu: Managing Partner – PRHUB