Tehseen Zaidi
Head - Communications
Syngenta
Tehseen Zaidi is a Corporate Communications and Public Relations Specialist.
Endowed with knack for news, versatility to communicate vivaciously and high-end skills to manage public and media relations, Tehseen Zaidi carries a professional experience of nearly 17 years gained from multiple organisations of repute. She worked for over a decade at NDTV 24x7, one of India’s leading news channel where she handled multiple portfolios from research to channel PR, crisis communications, channel relationship, campaign designing and lining up of celebrities, politicians. Starting her career as a Media and Communications Coordinator for Delhi Book Fair – 2005, Zaidi has not looked back since then, crossing one after another milestones!
At present, she is leading Communications at Syngenta India Pvt Ltd, a Swiss based MNC. Earlier she was heading Communications and Advocacy division of Sasakawa India Leprosy Foundation where she designed some award-winning campaigns for the socio-economic development of those affected by leprosy and their families.
Tehseen’ s professional versatility includes working at the cutting edge of journalism, PR and advocacy communications while handling an array of industries such as agriculture, FMCG, aviation, telecom and automobiles.
The expertise of Tehseen is strongly built on the pillars of her deep analytical capability, policy analysis, advocacy evaluation, strategic communication and media network. Her numerous years of continuous engagement with corporate, government and policymakers while working at NDTV have enabled her to build a vast network of influencers at all levels of the economy. She has also demonstrated capabilities in organising and executing advocacy-based conferences, event-centric brand and marketing engagements, press conferences, and media familiarisation trips.