Shortlist 2021

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The Finalists of the Inaugural Edition of Velocity Awards Announced

The Velocity Awards  Management announces  finalists for the inaugural edition 2021. The shortlist was arrived at, after day-long deliberations at the Jury meet held on November 11, 2021 by an esteemed jury of 17 Chief Marketing Officers and Chief Digital Officers. The jury also did a preliminary evaluation of Best of Digital Awards categories online prior to the meet. The complete judging process has been reviewed by Grant Thornton Bharat. 

The shortlist is announced for 14 sub-categories. The winners for Best of Team Awards category will be announced at the virtual awards night on December 16th, 2021 at 7 pm. 

The shortlisted entries will compete for Gold, Silver and Bronze in each of the subcategories of Best of Digital Awards.  

Best Integrated Digital Campaign of the Year - product or service brand (owned, earned, paid): A1

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

FTEH2L

Mondelez India

Leading with Purpose in Tough Times - Cadbury Dairy Milk’s #SayThankYou

Cadbury Dairy Milk

 

PWZ2ME

Mondelez India

Not Just A Cadbury Ad!

Cadbury Celebrations

 

Z2IGL4

Organic By MSL

Powering A Pro-Choice World

Foundation For Reproductive Health Services India

 

BJFTW3

PepsiCo India

An Ode to Unsung Heroes

Lay's

Edelman India Pvt Ltd

CRCBH3

Value360 Communications

How Evocus revolutionised hydration through #PowerOfBlack

Evocus

 

         
         

Best Integrated Digital Campaign of the Year - organisation / corporate brand (owned, earned, paid): A2

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

I4LQ0Q

Biocon Biologics

With You Always

   

0XZCAR

Godrej Industries Ltd

Godrej L'Affaire Season 5 #Liveitup

Godrej L'Affaire

Agency 09

6D2JVI

Mahindra Group

Mahindra Good business Study

   

D7DY5E

Sanofi India Ltd

Sanofi India's National Epilepsy Awareness Program

   

N6LBLW

Six Degrees BCW

Rebuilding Together

Booking.com

 
         
         

Best SEO Campaign of the Year: A3

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

G6YXTO

AvianWE

Digital Amplification Of Deloitte's Voice

Deloitte

 

WCIVCG

PR Professionals 

SEO Campaign

 PRP Group

 

         
         

Best Organic Content Campaign of the Year: A4

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

4FJCSL

ARM Digital Media Pvt Ltd

MTV Home Games - Khelo Magar Ghar Se

MTV India-Viacom18 Media Pvt Ltd

 

ITE3JX

ARM Digital Media Pvt Ltd

MTV Organ Daan

MTV India-Viacom18 Media Pvt Ltd

 

CHKPTR

AvianWE

RomeoForIndia

Lockheed Martin

 

SDLAOP

Organic By MSL

Powering A Pro-choice World

Foundation For Reproductive Health Services India

 

SBIEDG

TVS Motor Company

Call of Design Season 2

 

 

         
         

Best Social Media Campaign of the Year: A6

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

RPPM5V

ARM Digital Media Pvt Ltd

MTV Roadies Revolution

MTV India-Viacom18 Media Pvt Ltd

 

MYUDHS

ARM Digital Media Pvt Ltd

MTV Organ Daan

MTV India-Viacom18 Media Pvt Ltd

 

PUNIUW

AvianWE

Countering the Stigma associated with India’s Frontline Workers

NITI Aayog

 

OZMIVP

Organic by MSL

#KeepItReal

Pfizer Upjohn India - Viagra

 

ZRZQUA

Value360 Communications

Feelin' Supernaturally Good with Skinella!

Skinella

 

         
         

Best New Website of the Year: A7

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

IMNJDO

AvianWE

Atal Innovation Mission Website Revamp

Atal Innovation Mission

 

GL4NBT

Bureaucrats India

Celebrating Good Governance

Bureaucrats India

GreyMatters Communications & Consultancy

8KLHSI

Godrej Industries Ltd

Design Dekko - Network, Engage, Collaborate

 

 

BBWUHJ

Kalolwala Associates Pvt Ltd

Corporate Website 

Dixon Technologies (India) Ltd

 

         
         

Best Social Cause Digital Campaign of the Year: A8

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

P01I8T

AvianWE

VMinclusion Taara a Unique Return to Work Program for Women

VMware

 

RRB7AF

FleishmanHillard

Voice For Justice

Free a Girl

 

GU5SZT

Organic By MSL

Powering A Pro-Choice World

Foundation For Reproductive Health Services India

 

74JUES

PepsiCo India

PEPSI Generating smiles for the restaurant community in crises 

Pepsi

Edelman India Pvt Ltd

B9HTNQ

Practice Strategic Communications India Pvt Ltd

#GoodGrief – A Pallium India Campaign

Pallium India

 

         
         

Best Digital New Product Launch of the Year: A10

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

HCU7B4

Ideosphere Consulting Pvt Ltd

#LetsMakeIndiaSmile

Mamie Yova

 

FTEK94

TVS Motor Company

Konnect' with media

TVS NTORQ 125

Adfactors India Pvt Ltd

         
         

 

 

 

 

 

Best ORM of the Year: A11

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

RABOUI

ARM Digital Media Pvt Ltd

Crisis Management - Launch Delayed

Revolt Motors

 

RWSHFK

DigiComm Marketing Services LLP

Online Reputation Management 

Sushma Buildtech Ltd

 

         
         

Best Corporate Blog of the Year: A13

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

IN2ABT

AvianWE

Making Samsung India Newsroom a hub of all content

Samsung 

 

7LOBLZ

Godrej Industries Limited

The Future of Food

Vikhroli Cucina

 

WC6RPL

TVS Motor Company

One stop resource bank on all about two-wheelers

 

 

         
         

Best Use of Social Media on an Ongoing Basis: A14

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

DEDQ8B

AvianWE

Make people contribute towards nation building

Income Tax Department

 

QK38GL

AvianWE

Transforming Communications for India’s Apex Transforming Body

NITI Aayog

 

M15TUA

Organic by MSL

Travel Again

VFS Global

 

GN3138

PR Professionals 

Mitigation of false news related to BSEB boards

Bihar School Examination Board (BSEB)

 

PBTBXK

Tata Trusts

 Social Media Campaign

 

RepIndia

         
         

Best Online Newsletter: A15

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

YZEKYO

PR Professionals 

SRIJAN

Indian Railway Stations Development Corp. Ltd. (IRSDC)

 

KSSPR1

TVS Motor Company

Konnect' with media

 

 

         
         

Best Use of Digital for Internal Communications in a Corporate: A17

Entry Id

Entrant Name 

Campaign Title

Brand Name

Consultancy Partner

ZG5SFV

Aditya Birla Fashion and Retail Ltd

ABFRL Internal Communication Campaign

 

 

ENBOEE

AvianWE

Driving NHAI on a Content powered Digital Highway

National Highways Authority of India

 

FCRKQZ

Biocon Biologics

Harnessing the Power of Digital

 

 

UDV95M

Lupin Ltd

Halt The Fear

 

 

VUHIIM

Max Life Insurance

Digitally harnessing the power of Connect, Conviction and Confidence for employee well-being

 

Auraa

         
         

Best Use of Video by a Corporate or Brand: A18

Entry Id

 

Campaign Title

Brand Name

Consultancy Partner

EQRK8Q

Aditya Birla Group

#HaathUthanaZarooriHai

 

 

VYNJOA

AvianWE

MarEU

Delegation of the European Union to India & Bhutan

 

6TY9W4

Columbia Pacific Communities

Community Beats Uncertainty

 

 

JBGJF8

Organic By MSL

Pledge to Reuse

Amazon india

 

QFU0EN

Vistara - TATA SIA Airlines LTD

Vistara's Inflight Safety Video

 

FCB India